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What is the Circular Economy and Why is it the Future of Business?
Every business owner today knows the crushing feeling of receiving an urgent email about a supply chain delay, or seeing the quarterly report showing a shocking spike in material costs. We’ve all been there, scrambling to absorb the shock of resource scarcity and price volatility. For decades, the global economy has run on a simple, deeply flawed operating manual: the Linear Economy. This is the familiar "Take, Make, Dispose" model.

Hannah Winishut
Jan 78 min read


A Consultant’s Review: Is the ASU Sustainability Analyst Specialization Worth the Investment?
In the rapidly evolving landscape of modern business, sustainability has graduated from a corporate buzzword to a critical operational imperative. For Small to Medium-sized Enterprises (SMEs), the transition to sustainable models is no longer just about environmental stewardship—it is about economic resilience, risk mitigation, and future-proofing operations.

Hannah Winishut
Dec 24, 20255 min read


Your Packaging: More Than Just a Box: A Guide to Sustainable Packaging Solutions for Small Businesses
This guide will help you understand that every packaging choice is a chance to align your business with a healthier future. At Purshia Peak, we believe that implementing circular economy principles is a visible and impactful way to improve your bottom line while making a positive impact. By the end of this post, you'll have the tools and inspiration to make a change that’s good for your business and the planet.
Waylon Winishut
Dec 10, 20257 min read


The Business of Less: How Waste Reduction Boosts Your Bottom Line
This post will provide actionable tips and strategies for small businesses to reduce waste, improve resource efficiency, and discover hidden savings. At Purshia Peak Strategies, our foundation is built on circular economy principles, which show how transforming waste into a valuable resource is a direct path to financial gain and operational excellence. This is a powerful strategy that directly impacts your bottom line by cutting costs while also enhancing your environmental

Hannah Winishut
Nov 26, 20256 min read


From Technical Talk to Tangible Change: A Review of Coursera’s “Applied Sustainability for Technical Managers” Specialization
I discovered that this specialization is more than just a list of engineering principles. It’s a powerful toolkit for anyone who wants to speak the language of sustainable business with confidence. It’s the difference between hearing about a problem and learning how to build a solution.

Hannah Winishut
Oct 29, 20255 min read


Sustainable Supply Chains: Smart Strategy for a Resilient Bottom Line
This deep understanding is precisely why integrating circular economy principles into your supply chain is not just an environmental choice, but a powerful business strategy. By focusing on keeping materials in use, designing out waste, and regenerating natural systems, you're not merely adopting eco-friendly practices.

Hannah Winishut
Oct 15, 20257 min read


Energy Efficiency: A Strategic Advantage for Small Businesses
In today's economic landscape, where efficiency and resilience are paramount, optimizing energy use presents a clear, accessible pathway to significant financial benefits and long-term stability. While the broader field of sustainability can appear complex, energy efficiency offers a tangible and highly impactful starting point.

Hannah Winishut
Oct 1, 20256 min read


The Circular Advantage: A Coursera Course Review for "Business Sustainability in the Circular Economy"
The world of business is changing rapidly, with sustainability and the circular economy at the forefront. Major corporations like Caterpillar and NIKE aren't just dabbling in sustainability initiatives; they're fundamentally shifting their business models towards circularity. This isn't just a trend; it's a strategic imperative that's transforming how business is conducted on a massive scale.

Hannah Winishut
Sep 17, 20255 min read


Sustainability and the Circular Economy: Where are they different and how are they related?
Many business owners find themselves using terms like "sustainability" and "circular economy" interchangeably, and while they are indeed deeply connected, they’re not quite the same thing.
This article is here to clear the air. We’ll demystify these crucial concepts, explaining their distinct roles and powerful relationship. Understanding them isn't just about "doing good"; it's key to your business’s success.

Hannah Winishut
Sep 3, 20256 min read


Unlocking Business Value: A Review of Coursera's Circular Economy Course from Lund University
The most impactful takeaway for real-world sustainability challenges is how deeply the circular economy approach leans into the business case for sustainability. It powerfully demonstrates that circular business models and sustainable materials management aren't just ethical choices; they are demonstrably possible, profitable, and build crucial resilience.

Hannah Winishut
Aug 6, 20256 min read


Building a Successful and Holistic Sustainability Strategy for Your Business
This posts will provide small businesses with actionable steps to integrate sustainability holistically into their core operations. We'll move beyond lofty ideals and focus on practical, achievable strategies that can make a real difference—for your business, your people, your community, and the planet.

Hannah Winishut
Jul 2, 20256 min read


Sustainability Insights from Coursera’s Strategy and Sustainability
COURSE TITLE: Strategy and Sustainability TAUGHT BY: Prof. Mike Rosenberg FROM: IESE Business School The Essential Foundation: Understanding the Interplay Between Business and Environment Professor Rosenberg's lectures emphasized the critical need to understand the differing perspectives between business and environmentalists. He highlighted that changing behavior requires a deeper look at values and assumptions, a conversation often missing between these two groups. This

Hannah Winishut
Jun 18, 20255 min read


5 Easy Ways Small Businesses Can Implement Sustainable Practices Right Now!
Recognizing the time and resource limitations often faced by small businesses, we aim to make the sustainability journey accessible and impactful. Implementing sustainable practices doesn't have to be complicated or expensive. This post offers 5 easy, actionable steps small businesses can take right now.

Hannah Winishut
Jun 4, 202512 min read
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